Ignite Solutions started as a product startup in interactive TV and second screen experiences in 2011.
From a TV based interactivity product, we pivoted to a synchronized two-screen product. The mobile app would determine what was playing on the TV and provide rich interactive content such as play-along, additional content, statistics and social feeds to the viewer. We built the delivery platform and the content authoring and publishing platform. Eventually, we moved to a smart guide with predictive insights and integrated social and content feeds.
The journey was exciting with many wins though sustainable success eluded us.